No-one visiting a politician’s website realistically expects the site to be entirely written by the actual individual. But how should a site be written and designed on a candidate’s behalf? Importantly, what person should be used in the text?
Ed Miliband
I met Dave Keating, author of the excellent Gulf Stream Blues blog, for a coffee yesterday and we started to chat about UK politics. What, he asked me, were my thoughts about Gordon Brown’s prospects? It seems that as the government’s opinion poll ratings have taken hit after hit so...