To be clearer: they've done RCTs that presumably convinced @odysseanproject. Anyone seen em? Interested to know eg design, outcomes assessedhttps://twitter.com/bengoldacre/status/861142648454774784 …
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Hi. Whether or not you used these services I'd still be interested in what success criteria they do, or might, measure in an a/b test
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(or rather, what they might be able to try to measure, future online behaviour by some metric I assume, but data availability is barrier)
End of conversation
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